Compliance & Privacy

Phony Cloud helps organizations meet privacy regulations through synthetic data generation and data de-identification.

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Overview

The Compliance Challenge:

• Privacy regulations (GDPR, CCPA, HIPAA) restrict how personal data can be used
• Development and testing often require realistic data
• Using production data in non-production environments creates compliance risk

The Phony Solution:

• Generate synthetic data that looks real but contains no PII
• De-identified data is often exempt from privacy regulations
• Statistical learning preserves data utility while eliminating privacy risk

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Documentation

Document	Description
Privacy Regulations	Comprehensive guide to US and international privacy laws

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Quick Reference

De-identification Exemptions

Regulation	De-identified Data Status
CCPA	Explicitly excluded from scope
GDPR	Anonymized data outside scope
HIPAA	Safe Harbor = compliant
LGPD	Not considered personal data

Maximum Penalties

Regulation	Max Penalty
GDPR	4% global revenue or €20M
CCPA	$7,500 per violation
HIPAA	$250,000 + imprisonment
BIPA	$5,000 per violation (class action)

ROI Quick Math

Cost of Phony Cloud Business: $199/month = $2,388/year

vs.

Single CCPA violation: $2,500 minimum
Single GDPR violation: €20M maximum
10,000 records exposed (CCPA): $25M potential exposure

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Getting Started

1. Identify your regulations - Which laws apply to your data?
2. Audit your data flows - Where does PII go in dev/test?
3. Configure Phony - Set up anonymization rules for sensitive columns
4. Enable excludeOriginals - Ensure synthetic data can't match real records
5. Document your approach - Create audit trail for compliance reviews

See Privacy Regulations for detailed guidance on each law.